Despite having insurance, nearly 1 in 2 Americans are putting off healthcare. Even more surprising? Millennials — typically the most health-conscious and digitally savvy — are leading the trend. According to Madaket Health’s new national survey, 78% of millennials report delaying or bypassing traditional care altogether.

At first glance, the reasons appear economic. But dig deeper, and a more hidden culprit emerges: inaccurate and disconnected provider data.

🎙️ Madaket CEO Eric Demers breaks it all down in a compelling new episode of The Edge of Healthcare

📰 Read the full press release for detailed findings and implications.

Insurance is supposed to unlock access to care — not block it. Yet Madaket’s research shows:

• 47% delay care due to cost or trouble finding in-network providers
• 38% pay out-of-pocket for services that should be covered
• Millennials (78%) are opting for concierge, virtual, or DIY care models

The root issue? Broken provider directories — outdated, incomplete, or misaligned data that erodes trust and access.

If you’ve ever been told, “We don’t accept your insurance,” despite what your health plan’s website says, you’ve experienced this firsthand. The consequences are real:

• Missed care and delayed diagnoses
• Denied claims and billing confusion
• Out-of-pocket surprises and worsening health outcomes

As CEO Eric Demers puts it:

“Bad provider data is like drinking dirty water or breathing polluted air. You can’t build trust—or a functional system—on a broken foundation.”

As the healthcare industry shifts toward value-based care and digital-first delivery, accurate, real-time provider data is foundational. Without it:

• Patients can’t find care
• Providers lose revenue
• Payers face audit risks and operational drag

With infrastructure connecting over 85% of U.S. providers, Madaket’s platform enables:

• Validation and synchronization of provider data
• Automation of credentialing and network workflows
• Real-time updates across payer and provider systems

By fixing the data, we’re fixing access.

🎧 Tune into the full podcast episode here
📰 Read the full press release here